It’s really important to ensure that your site is built on a content management system (CMS) that works for you. In fact, it’s a make or break decision.
After all, it is going to be your gateway – the interface – that connects you with your website.
If the way you update your website is clunky and difficult to work with, chances are, you won’t update your site nearly as much (or at all) rendering your new website static and keeping you from building a following for your fresh and useful content. Not to mention foregoing the SEO advantages associated with great content creation.
You may be surprised to know how much a good developer can customize WordPress. There’s so much flexibility with WordPress that one client’s view of the dashboard may look entirely different from another.
It all sounds so “plug and play” doesn’t it? Well it’s a bit more complicated that that because not all plugins play well together or like the server its on and that’s where working with an experienced developer pays dividends. And many plugins require configuration to take them where we need them to go.
Okay, we admit it – we’re a bit obsessive about the planning stage of our projects. Sure, we know, it’s not the sexy design stage that everyone wants to get to right away. It’s that eat-your-vegetables-discipline stage, that, *yawn* our clients are quite happy to have us fuss over.
But it is THE thing that makes for a successful project; it’s the glue! It is the blueprint for the structure of the site and it guides design by indicating what each page needs to accomplish and lead to, and it is a roadmap for client content creation.
Great training is an important part of any new web project. The last thing you want to do is put your brand new site – an important investment for your organization – in the hands of an untrained staff member. (Trust me, no one wants to see Cookie font in flamingo pink announcing your new product).
As we’ve talked about in other posts about WordPress, it’s quite simply the best CMS we’ve encountered and we build into our code little features that make things work like you expect them to. But that said, it takes some training and reinforcement.
When it comes to hosting our clients’ sites, the buck stops with us.
Many web designers and developers choose not to host their clients’ sites and require you to choose your own host relegating you to various virtual apartment buildings called “shared hosting”. Shared servers are to hosting as rogue space heaters or industrial strength hairdryers are to old apartment buildings – one bad appliance makes for a dark night for all.